Apis Group, LLC

John King is the president and Director of Consulting, Apis Group, LLC.

For more than 15 years, I have worked in the North American packaging industry in the capacity of sales representation, sales management, marketing, and product development.  I am a rigid oxygen barrier packaging expert, and have designed numerous food post-fill shelf-life tests to determine how same batch food degrades when housed in different rigid oxygen barrier packaging technologies.

My interest in consumer research grew out of attempts to prove why one packaging technology is better than another - analytical data only goes so far.  It is the how and why of consumer behavior that drives sales. 

I met Dr. Howard Moskowitz a number of years ago when working on a project that involved the Department of Food Science, University of Georgia. My interest and respect for Mind Genomics has grown from personal experiences.

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